Where Vote or Die went wrong

Initially when I heard of the Vote or Die initiative I was pumped. It was about time the hip-hop community got involved in the poltical arena. I mean, these people were registering voters like crazy. I was confident that the Youth vote turnout was going to be CRAZY. Now, don't get me wrong, the youth vote was record breaking but so was the rest of the voter turnout so we still voted in the same percentages.
We heard time after time that the my generation was going to decide this presidential election but when it came down to it, our votes mattered but didnt signiificantly put one candidate over the top.
Its very simple to see where Vote or Die failed. This campaign started later in the campaign season (right around the time of the DNC convention) after some of the excitement had built up. The celerities came in and registered all of these voters and then left without giving them a sense of direction so yes we registered but no, we didnt know the issues and no, we didn't know who to vote for.
After the election no one heard about Vote or Die again. In order to reach voters, we have to build a relationship, keep in touch, and make sure that they are informed. We can't have some millionaire swoop down from his high horse to come to the inner city once every 4 years and tell the "kids" who to vote for. We need real activists that put in the work throughout the year before during and after election season.